The Really Big Sister Tree Project Video Title
Big, bold, and approachable, this title introduces a school tree-planting project with a sense of fun and vitality.
CHALLENGE:
The challenge was to create a visual style that captured both the energy and vitality of nature, while remaining friendly and inviting for a family-oriented audience.
SOLUTION:
I explored multiple concepts that included children interacting with trees, but the producer ultimately preferred a design focused on the trees themselves. The typography was inspired by the playful style of Disney; big, approachable letters that move like leaves on a tree.
