PROJECT
Forum Pedestrian Bridge Illustration & Video Title
This illustration and motion title was based on a photo of a new local bridge, built to keep cyclists and pedestrians safe.
ROLE:
Concept, Design, Illustration, Motion
CLIENT:
City of Columbia
DELIVERABLE:
Video/Web/Social Media
Challenge:
This video was meant to inform the public about the development of a bridge that would allow easier access to a popular location by pedestrians and cyclists. The subject of the video seemed fairly uninteresting on first glance and the challenge was to find a visual solution to engage the populace.
Solution:
I visited the site of the new bridge and took a few photos. The bridge was freshly mad but even so, vegetation was growing up and around the iron bars. I shaped a seemingly boring concept into a beautiful illustration to enhance the public’s perception of yet another city offering.