PROJECT

CHALLENGE: 

 The challenge was to create a visual style that captured both the energy and innocence of youth and the vitality of nature, while remaining friendly, bold, and inviting for a family-oriented audience.

SOLUTION: 

I explored multiple concepts that included children interacting with the trees, but the producer ultimately preferred a design focused on the trees themselves. The typography was inspired by the whimsical, playful style of a Disney movie title—big, approachable letters that convey fun and friendliness. The final title emphasized the project’s spirit: growth, community, and the joy of planting something lasting.